Caption Coach – Alyce Greer
Get coached by Bossy.’s Director + Head Writer Alyce Greer on the 3 C’s of Instagram Captions, so you can confidently create content for your business, stand out from the sea of same-same and pocket an extra 7+ hours every week.
I know your type…
You’re a busy ecomm business owner, service provider, freelancer or creative that knows you need to be writing the good sh*t on Instagram — the kind of content that gets you likes, saves, shares, follows, email subscribers, bookings and sales.
But there’s an issue (or ten): you’re not confident with words, you don’t have the space to plan content in advance, and you spend more time scrolling than you do actually posting.
I’ve cracked the code to killer captions and sky-high engagement.
Over the past 12 months, I’ve completely changed the way I approach Instagram content and it’s proven what I knew all along:
IT’S ALL ABOUT THE CAPTION.
This secret Bossy. framework has earned me stacks of followers, personal best posts, loyal Insta-friends, course enrolments and client bookings, and hundreds of saves per post. It’ll help you:
- Become super copy-confident, so you can easily create content for your business
- Stand out from the sea of same-same in your industry and on the ‘gram
- Save an hour every day, hunched over that stupid little caption box
- Inject your personality into your ‘gram and build a strong personal brand
- Turn your ‘gram from a time-suck into a money-making, relationship-building machine
- Build creativity, so you become an out-of-the-box thinker and natural writer
- Fall in love with creating content, because you’ll see what it can do for your business — and your self-esteem
What You’ll Learn In Caption Coach
WORKSHOP #1: CONTENT THEMES
Identify your themes (or steal mine from under me) that will make for super easy planning, engaging content and a consistent feed.
All next-level copywriting starts with planning. We’ll start by exploring clever content themes, looking at examples and dissecting Bossy.’s posts. Then you’ll lay the foundations of an engaging, strategic and time-saving ‘gram by identifying unique content themes for your brand, so you never run out of ideas on what to post. Want to save even more time? There’s a done-for-you bonus for that.
WORKSHOP #2: CREATIVE CONCEPTS
Learn the crown jewel of my creative process so you too can write Insta captions that convince people to read — and click.
From Instagram captions to website copy, this right here is my biggest copywriting secret weapon — and I’m gonna reveal my step-by-step creative process to you. We’ll talk about what a creative concept is, how it takes your copy from a 6 to a solid 10, how to come up with attention-grabbing and on-brand ideas, and what to do once you’ve got them. Who needs a copywriter anyway?
WORKSHOP #3: CAPTION WRITING
Put it into practice with 2 methods, designed to turn you into a more confident copywriter for your biz, and save a whole lotta time.
Don’t have a ‘process’ for writing captions (other than stare at the caption box, freeze then give up)? Well, I’m about to give you two. Choose between the creative way (my preferred method, and what I use to write Bossy.’s posts!) or the time-saving way (complete with my much-loved hack, caption formulas). Plus you’ll get to see my style in action, as I write captions for two fun fictional brands.
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