Ecommerce SEO Bootcamp 2.0 – Fredrick Chatt

Learn the tactics driving 7-figure ecommerce SEO campaigns

Scaling ecommerce stores shouldn’t feel like guesswork. Inside the Ecommerce SEO Bootcamp course, you’ll get real, proven frameworks to confidently grow traffic, scale rankings and drive real revenue. Just like the big name brands.

You’ve read every ecommerce SEO guide but your store growth is stagnant

Most SEO advice takes you from 0-1. But going from 0-1 is easy. The hard part is figuring out how to scale from 1-10. That’s where most ecommerce marketers get stuck.

I’ve been there. I learned the hard way what it really takes to grow ecommerce stores (and I’ve made the £1 million mistakes along the way so you don’t have to). Now, I’ve taken everything I learned to create the Ecommerce SEO Bootcamp course.

It contains everything I wish I had when I was trying to figure out what actually works. You’ll get all the ecommerce SEO frameworks, processes, templates and real-life examples used to drive 7 and 8-figure growth.

Everything you need to learn fast and grow your store even faster.

In 50+ short, actionable lessons.

You’re about to get all the frameworks, templates, and training you need to grow ecommerce stores with SEO in this self-paced online course.

What You’ll Learn In Ecommerce SEO Bootcamp 2.0

Module 1: Strategy

• Discover the different approaches you can take to SEO depending on your circumstances
• Understand what your competitors are doing so you can get ahead
• Set your store up to maximise your SEO success
• BONUS: Get a free organic revenue potential dashboard

Module 2: Keywords

• Identify the high-intent keywords that you can rank for
• Use those keywords in the right way to optimise your money pages
• Learn how to spot and avoid the common keyword mistakes that can set you back years

Module 3: On-Site SEO

• Yes, your page titles still matter – and you’ll learn how to make the most of them in 2026
• You’ll learn my £1m SEO mistake (this still hurts)
• Leverage trust builders across your site for SEO success

Module 4: Technical SEO

• Discover the number one technical SEO fix you need the make on Shopify to instantly boost product rankings (and your bottom line)
• Learn how to strategically use internal linking to solve indexing issues
• Identify and fix index bloat and crawl budget issues with a simple, repeatable process

Module 5: Content

• Help your audience find your brand and the products you sell
• Learn the different types of content to create that actually gets sales
• Focus on creating great content that impacts your bottom line

Module 6: Link Building

• Learn how to build links that drive traffic and sales as well as authority
• Build links that won’t risk hurting your store’s traffic
• Identify opportunities to ramp up your website’s authority quickly
• Scalable link-building systems that can drive thousands of links each year
• BONUS: Get my proven outreach templates and trackers for building high-quality links

Module 7: AI Search Discovery

• It’s new, but there are early signs of what will increase your chances of appearing in AI Search
• Discover the citations you need that make the biggest difference
• Learn how partnerships can be huge when it comes to visibility
• BONUS: Get a browser extension to reverse engineer how to appear in AI search

Module 8: Leveraging AI

• Work smarter, not harder with AI
• Streamline your processes and conduct analysis that would have taken hours in just minutes
• Simple prompts that can unlock insights you didn’t realise you could get
• BONUS: Steal my ChatGPT prompt templates for generating insights with LLMs

Module 9: Branded SEO

• How to fill the gaps in the leaky bucket with your branded keywords
• How to leverage branded keywords for more revenue
• A breakdown of every type of branded query you can target

Module 10: SEO Breakdowns

• Breakdowns of highly successful SEO campaigns
• Learn from the absolute best ecommerce SEO campaigns in the world
• Currently featuring Gymshark, Wayfair and Craftd
• PLUS… even more breakdowns to be added in 2026

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